BEAR MINIMUM | About
About Us

BUILT BY A LIVE PRODUCER.

BEAR MINIMUM is a creator and seller network built on LIVE, commerce, and brand partnerships. We help creators grow and get paid, and help brands sell through creators.

BEAR MINIMUM founder at the TikTok LIVE Creator Network Summit 2026
TikTok LIVE Creator Network Summit 2026

PROOF,
NOT PROMISES.

Here's what backs us up.

Hired by Brands

BRANDS HAVE WORKED WITH US.

100 ThievesActivision BlizzardESL FACEIT Group
Approved by TikTok

TIKTOK SIGNED OFF ON US.

A TikTok LIVE Creator Network for the US and Canada, and a TikTok Shop Partner approved for Shop Management, Creator Matchmaking, LIVE Management, Seller Affiliate Management, and Creator Service.
Backed by Creators

CREATORS VOUCH FOR US.

cherisux
“BEAR MINIMUM is probably the best agency I could have signed to.”@cherisux
Chris Puckett
“We are posting some of our best numbers of my career.”Chris Puckett, Esports Hall of Fame Broadcaster
Lauren S.
“I had way more people watching than normal and got several new customers.”@getbejeweled

Led by our founder

15+
Years producing LIVE content
200+
Celebrities, athletes, creators, and brands worked with
10+
Years in retail and point-of-sale operations

Before BEAR MINIMUM, our founder produced LIVE content for ESPN, the NFL, the NBA, and Disney at Spreecast, an early live-streaming platform.

For creators, nothing to lose: no fee, no contract, and no cut of your Diamonds.

LIVE MEETS
RETAIL.

BEAR MINIMUM is the combination of our founder's careers: 15+ years producing LIVE content, over a decade in retail and point-of-sale operations, and time as a creator building an audience with no network and no one in their corner.

That's why we work both sides. We help creators grow on LIVE and across their platforms, and we run commerce and campaigns for the brands and sellers who want their audiences. Creators don't have to figure it out alone, and brands get creators who are actually ready to sell.

We keep the roster small on purpose, so every creator gets real attention.

WE SEE THE WHOLE CREATOR.
NOT JUST THE METRICS.

Creating is hard, and most of the time you're dealing with it alone. We show up when the stream was slow and when you're burnt out, not just when the numbers are good.

We're not therapists. But we pick up the phone, and we check in because we want to, not because something is due. Your mental health and your metrics are both our business.

You don't have to do this alone.

WHY “BEAR MINIMUM”?

Stripped-down. Real. Present. It's not about doing less work. It's about cutting the noise so the connection lands, on every LIVE and in every brand partnership we run.

DO THE
BEAR MINIMUM.

Pick your path. A real person replies.

CreatorsContact Us
Brands & SellersWork With Us
BEAR MINIMUM is a creator and seller network built on LIVE, commerce, and brand partnerships, working with a small roster of creators in the United States and Canada. BEAR MINIMUM is a TikTok-contracted LIVE Creator Network and TikTok Shop Partner. It provides one-to-one coaching and growth strategy across platforms, TikTok Shop and live shopping services, and brand campaigns including UGC, ambassadors, and talent and hosting. BEAR MINIMUM does not take a percentage of creators' TikTok LIVE Diamond earnings and does not require creators to sign a contract term.
Reviewed by BEAR MINIMUM